We build the store. Then we build the thing that keeps it moving.
X Dev is a small studio for founders who don't have time to run their own marketing by hand. We design and build e-commerce stores end to end, then wire up the automated content systems that keep the brand posting, on-brand, every day — with nobody at a dashboard.
What we build
Two ways to work together
Store Build
A full e-commerce store, designed and built from scratch — storefront, checkout, payments, and launch, ready for real customers on day one.
Automation Retainer
An on-brand character or voice, designed once and set to run — scheduled posts and fresh captions across platforms, without you touching a dashboard.
Case study
Snoutzzz
Snoutzzz is a pet-comfort store we designed, built, and launched from the ground up — storefront, checkout, and a brand mascot named Noodlez. It's a live, working store, not a mockup: visit snoutzzz.com ↗
After launch, we built the automation layer: a posting system that writes and publishes in Noodlez's voice every day, across two platforms, without anyone at a keyboard.
The store is newly live and still building its audience — everything below is what's actually shipped and running today, not a projection.
How it works
Three steps, start to finish
Discovery
A short call to scope the build or the retainer — what you need, what you already have, and what it'll take.
Build
Design and development with weekly check-ins, so nothing arrives as a surprise at the end.
Launch
The store goes live, or the automation goes live and starts posting — handed off, running on its own.